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Tag Archives: journalism

The story’s out

ShoppingNewsCover

After 10 years of research, my book Shopping News is now available from Melbourne publisher Australian Scholarly Publishing. Unlike most books about journalism it’s priced way below $100 … only $A39.95, and is available both as paperback and eBook. As the back-cover blurb says, “Shopping News contains the keys to the next generation of journalism and news publishing, with 16 clearly explained practical models for reporters, editors and producers everywhere”. I have shopped and researched for more than 10 years, from Iran and India to the UK, from China, France, South Africa and Australia to the United States. <more from the cover…> “As he shopped, Cokley learned retail and manufacturing secrets, including the latest in network theory, to show how journalists and publishers can reach and delight more people, ultimately achieving that Holy Grail of everyone in business, customer satisfaction, without compromising ethics or quality. It’s a must-read for everyone in the media business.”

Special excerpts and value-add illustrations from Shopping News will be published here from now on, including our new toolkit for reporters, editors, producers and Internet Service Providers, the Audience Soundtrack Analyser, and a Chinese version as well, priced at only 99 cents each. We hope you like Shopping News — and yes, it’s for shoppers, small business owners and digital marketing readers too

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Out with the old, in with the new

We have just learned that our friend and valued colleague Donna Meiklejohn has been named one of Queensland’s 125 most outstanding women leaders! So proud to know her:

You can view the list here, at the YWCA Queensland’s 125 Leading Women site

The YWCA has been celebrating 125 years of continuous work with and for the women of Queensland, and reckons that this list “is a fitting tribute to the thousands of women who have shaped both this great organisation and this great state over that century and a quarter”.

They continue: “We feel that each of these 125 women represents a facet of what it means to be a leader. Each has contributed something significant to her community, and at the same time is the embodiment of one particular type, style or field of leadership.”

Donna’s citation reads: “Donna is an award winning journalist who has had a long, high-profile career in news and current affairs journalism as a presenter, writer and producer in the commercial and public media. Donna started work in country radio in the 1970s when the industry was dominated heavily by men and went on to become the first woman appointed by an Australian commercial television network to an overseas posting. She is best known for her roles as presenter of the national ABC viewers’ forum Backchat, and the flagship current affairs program Nationwide. She is currently lecturing at the University of Queensland, nurturing the journalists of the future.”

But here’s some news: we hear that Donna’s services have now been secured by QUT instead for 2014, and more power to them!

Here is just a taste of the company Donna finds herself among:

Christine Anu

Sallyanne Atkinson

Anna Bligh

Quentin Bryce

Sarah-Jane Clarke & Heidi Middleton

Keri Craig

Cathy Freeman

Caroline Jones

Elizabeth Kenny

Deborah Mailman

Kay McGrath

Sarina Russo

Julianne Schultz

Georgie Somerset

Samantha Stosur

Merle Thornton

Kath Walker

Mary Woods

Robina Xavier.

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